{"product_id":"the-soul-of-a-new-machine","title":"The Soul of A New Machine","description":"\u003cp\u003eTracy Kidder's \"riveting\" ( Washington Post ) story of one company's efforts to bring a new microcomputer to market won both the Pulitzer Prize and the National Book Award and has become essential reading for understanding the history of the American tech industry.\u003c\/p\u003e\n\n\u003cp\u003e\"Fascinating...A surprisingly gripping account of people at work.\" -- Wall Street Journal\u003c\/p\u003e\n\n\u003cp\u003eComputers have changed since 1981, when  The Soul of a New Machine  first examined the culture of the computer revolution. What has not changed is the feverish pace of the high-tech industry, the go-for-broke approach to business that has caused so many computer companies to win big (or go belly up), and the cult of pursuing mind-bending technological innovations.\u003c\/p\u003e\n\n\u003cp\u003eThe Soul of a New Machine  is an essential chapter in the history of the machine that revolutionized the world in the twentieth century.\u003c\/p\u003e","brand":"ANT","offers":[{"title":"Ebook","offer_id":67754558882160,"sku":"A9256","price":13.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/8543\/8576\/files\/81gAuxb9CuL._SX1500.jpg?v=1792674191","url":"https:\/\/antbook.store\/en-ca\/products\/the-soul-of-a-new-machine","provider":"ANTBOOK","version":"1.0","type":"link"}