{"product_id":"the-mckinsey-way","title":"The McKinsey Way","description":"\u003cp\u003eWhen Fortune 100 corporations are stymied, it's the \"McKinsey-ites\" whom they call for help. In The McKinsey Way , former McKinsey associate Ethan Rasiel lifts the veil to show you how the secretive McKinsey works its magic, and helps you emulate the firm's well-honed practices in problem solving, communication, and management.\u003cbr\u003e\n \u003cbr\u003e\n He shows you how McKinsey-ites think about business problems and how they work at solving them, explaining the way McKinsey approaches every aspect of a task: how McKinsey recruits and molds its elite consultants; how to \"sell without selling\"; how to use facts, not fear them; techniques to jump-start research and make brainstorming more productive; how to build and keep a team at the top its game; powerful presentation methods, including the famous waterfall chart, rarely seen outside McKinsey; how to get ultimate \"buy-in\" to your findings; and survival tips for working in high-pressure organizations.\u003cbr\u003e\n \u003cbr\u003e\n Both a behind-the-scenes look at one of the most admired and secretive companies in the business world and a toolkit of problem-solving techniques without peer, The McKinsey Way is fascinating listening that empowers every business decision maker to become a better strategic player in any organization.\u003c\/p\u003e","brand":"ANT","offers":[{"title":"Ebook","offer_id":54241703199088,"sku":"YSL788","price":9.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/8543\/8576\/files\/ebook_788_35882323ce.jpg?v=1789561911","url":"https:\/\/antbook.store\/en-fr\/products\/the-mckinsey-way","provider":"ANTBOOK","version":"1.0","type":"link"}